People from the Program

Episode 28 ft. Aaron Bisman - Senior Vice President of Marketing @ Sesame Workshop

A fresh new episode right before the holiday!
On today's show my guest is Aaron Bisman - Senior Vice President of Marketing at Sesame Workshop, where he is responsible for expanding and elevating consumer engagement and deepening the nonprofit’s relationships with consumers, partners, donors, families, and fans. This includes overseeing global brand management, marketing strategy, owned and paid media, and brand creative. For more than two decades, Aaron has served as an organizational leader building and managing media, cultural, and entertainment brands. He has deep experience in organizational development, digital strategy, marketing innovation, arts and culture program design, and change management. 
 
We had a great conversation, and I hope you all enjoy it! 

Episode 27 ft. Tatiana Vickerie - Director, Digital Marketing @ RCA Records, Sony Music Entertainment

On today's show my guest is Tatiana Vickerie - Director, Digital Marketing at Sony Music Entertainment’s RCA Records. Tatiana specializes in digital strategy and driving success for artists across all career stages. She has worked with a diverse range of talent—from emerging artists to Grammy winners—shaping the digital future of music and entertainment. Tatiana is also the founder of FEEL SEEN, an event series designed for BIPOC creative professionals in media, entertainment, and technology. Focused on holistic networking, wellness, and authentic dialogue, FEEL SEEN provides a space for attendees to recharge, build meaningful relationships, and feel truly seen!

Episode 26 ft. Dinesh Mathew - Transformation and Partner Intelligence Leader, Global Partner Scale @ Intel Corporation

On today's episode my guest is Dinesh Mathew - Transformation and Partner Intelligence Leader, Global Partner Scale @ Intel Corporation. Dinesh has over 25 years working for some of the most iconic companies in the world, which includes transitions from a chemical engineer in manufacturing with Procter & Gamble, on to a market research/business intelligence executive at MTV, and then a chief of staff and business operations leader at Intel. Over those years, his roles have blended creativity with analytical rigor. 

Episode 25 ft. Timothy J. Forcelli - Senior Music Industry Consultant @ GLG; Composer in Residence for Sony Music Publishing South Africa

On today’s show my guest is Timothy J. Forcelli, Senior Music Industry Consultant at GLG. Timothy advises clients on emerging trends and market opportunities using data-driven strategies and advanced analytics. An accomplished guitarist and composer, his recent projects include serving as Composer in Residence for Sony Music Publishing South Africa, where he merges classical music with Afrobeat and Amapiano genres to foster cross-cultural collaboration. Timothy has also managed strategic partnerships, spearheaded artist development, and supported cutting-edge music technologies like AI audio mastering.
 
Enjoy the episode!

Episode 24 ft. Qyana Agina - Founder @ Glen & Haze

On today’s show my guest is Qyana Agina, Founder of Glen & Haze, a brand development agency for musical artists and content creators. Her corporate career took her to COVERGIRL, Mars, and Samsung, where she crafted impactful media marketing campaigns and built connections between brands and consumers. At Pandora and Warner Music Group, she cultivated concert sponsorships and merchandise strategies for stars like Cardi B and Lizzo. Now, at Glen & Haze, she empowers diverse influencers and music artists, as well as inspires the next generation of content creators to build lasting legacies.
We dive into Qyana's career in media and branding, and discuss a wide range topics related to artists and marketing.
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Enjoy!

Episode 23 ft. Jaime Isobe - Senior Business Manager @ The Nordlinger Group

Today my guest is Jaime Isobe, Senior Business Manager at The Nordlinger Group - one of the entertainment industry’s top business management firms. Jaime joined The Nordlinger Group in 2018 where he focused on building strong relationships with the artists & clients he adores. He is helping see them through to financial security while making sure that their activities & operations are handled competently, thoroughly, and with the highest level of care have become his passion. He is currently pursuing his Master of Accounting at UAB. His wife, 3-year-old son, and family are the most important parts of his life. Guitar and dumplings tie closely for second.

Episode 22 ft. Adam Muhlbaum - General Manager @ Big Noise Music Group

On today’s show, my guest is Adam Muhlbaum, General Manager of Big Noise Music Group, where he guides the large- scale vision of the label’s acts along with publishing, sync, licensing, royalties, brand development, A&R, and studio operations. With more than a decade of expertise spent supporting and marketing artists of all genres, he bridges the gap between helping Big Noise’s roster of iconic trailblazers like The Used, Goldfinger, and The Veronicas continue innovating, while shaping exciting next evolutions for the likes of Iann Dior, Tyler Posey, Girlfriends and 408. It was great to go so in-depth about Adam's vast experience. Hope you enjoy!

Episode 21 ft. Dean Maupin - Artist/Producer/Model

On today’s show, my guest is Dean Maupin, an artist, producer, and model. Dean is a singer, songwriter, producer and model from Pennsylvania. He is now currently living in NYC and pursuing his music career, with a new song coming in April 2024.

Episode 20 ft. Matt Rose - Marketing Manager @ Merlin

Today my guest is Matt Rose - Marketing Manager at Merlin, the digital licensing partner for the world’s leading independent record labels, distributors, and recording rights holders. Matt works on Merlin’s company-wide marketing strategy and initiatives. A working composer himself, Matt is also a fierce advocate for music creator rights and serves as a Board Member at MusicAnswers, through which he’s spoken on panels for the Association for Popular Music Education Conference and U.S. State Department Arts Envoy.

Episode 19 ft. Nastassia Merlino - Pursuing a Master of Law @ NYU School of Law; Graduate Editor for the NYU Journal of Law & Business

On today’s show, my guest is Nastassia Merlino. She is currently pursuing a Master of Laws at NYU School of Law where she serves as a Graduate Editor for the NYU Journal of Law & Business and as a Graduate Research Fellow at the NYU Pollack Center for Law & Business. She graduated NYU with her Master’s in Music Business in Spring 2023, after graduating with her first degree in law from the University of Geneva in Switzerland.